Where can I purchase tickets for the American Family Insurance Championship?

Tickets for the 2017 American Family Insurance Championship are now available! Purchase your tickets.

What dates are the grounds open to the public?

At this time, the 2017 American Family Insurance Championship will be open to the public June 23-25, 2017. Additional potential open to the public dates are to be announced at a later date.

What are the ticket prices for the 2017 American Family Insurance Championship?

General Admission (ages 16-49) | Valid Any One Day | $20 before June 1st | $25 (after June 1)
AARP Champion General Admission (50+) | Valid Any One Day | $15 before June 1 | $20 (after June 1)
Military General Admission | Free
Culver’s Youth General Admission (ages 15 and under) | Free with paid adult
Clubhouse Ticket* | Valid Any One Day | $40 before June 1 | $50 (after June 1)
*Upgraded Clubhouse Ticket includes general admission grounds access along with upgraded access to the University Ridge Clubhouse. This includes private restrooms, climate-controlled lounge with TVs and an enhanced food and beverage menu for purchase.

What fees are associated with my ticket purchase?

All taxes and fees are included in the ticket price for print at home and/or Will Call ticket options. There is a $3.50 per order fee for direct mailing of general admission tickets. All Clubhouse tickets include the direct mailing fee.

When will tickets be distributed?

Tickets will be sent by mail or email (print at home) beginning May 15, 2017. After June 5, all ticket shipping requests will be held at Will Call.

When can I print my tickets if I purchase them online?

Tickets will be send by mail or email beginning May 15, 2017.

Can I order tickets by phone or in person?

Yes. You can order American Family Insurance Championship tickets by phone at (608) 246-4277.

You can also visit the Mallards Box Office at 2920 N. Sherman Ave. | Madison, WI | 53704
Box office hours are 8:30 a.m. to 5 p.m., Monday through Friday.

I have questions about my ticket order, who do I contact?

Please contact the Mallards Ticket Office at (608) 246-4277.

Will there be a Will Call Location?

Yes. There will be a Will Call location just outside the main entry gate. A photo ID will be required to pick up any tickets at Will Call. After June 5th, all shipping ticket requests will be held at Will Call.

Is there a military ticket available?

Yes, Military tickets are available. Birdies for the Brave and American Family Insurance are offering complimentary Valid Any One-Day admission tickets to active duty, reserve and retired military members. *Stay tuned for information on redeeming your free military tickets.

Are there enhanced hospitality options available for purchase?

Chalets, Skyboxes and Club Strick premium seating options are available on the 17th green and 18th green.

For 2017 hospitality opportunities, please contact the American Family Insurance Championship team at:

To see the 3D images of the chalet and skybox options, please see the below links: |